the rouge collection


having seen endless red-on-red shoots over instagram and pinterest, i finally pulled the plug and scored a red backdrop off ebay for less than a tenner. i knew this shoot was now or never because of valentines day and chinese new year this month. my only concern was looking for a model…but low and behold, enter joen, aka kimchi, aka @jplondonkorea.


kimchi and i (or springroll as she calls me) met a long way back when she was the ‘new girl’ at our school and i was told by my teacher to show her around for the day. as kimchi still reminds me, i forgot about her after one of the lessons and left her to her own devices, contrary to what i was instructed to do. it’s ok though, cos she still loves me.


believe it or not, kimchi is not actually a model (i know right, wasted material). but what she did have, was the awkwardness and enthusiasm to help me bring my ideas to life. you’ll realise from these photos that kimchi prefers to model with props. the rose was actually a plastic one i bought from ikea, but the krispy kreme donut was real – don’t worry boys and girls.


this was my first ever shoot with kimchi so i didn’t know what styles she’d rock in. i got these following pieces from missguided, and to my surprise (or not), kimchi rocked in everything.


stay tuned for the second part of the rouge collection – they’re my favourite set from this shoot!

-heather sham

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